WordPress & WooCommerce
WP sites, WooCommerce stores, custom themes, plugins, headless.
Full WordPress practice. Brochure sites, WooCommerce stores, ACF/Gutenberg themes, custom plugins, headless WP backing a Next.js / Astro frontend, migrations, perf + security hardening, multisite networks.
What you get
4 pillarsWooCommerce + payments
Full WooCommerce builds — products, variations, taxes, shipping, payment gateways (Stripe, PayPal, regional). Subscriptions and memberships where it fits.
Custom themes + Gutenberg
ACF / Gutenberg block libraries tuned to the brand. Page builders (Elementor, Divi, Bricks) when the team wants to edit visually — not a default.
Custom plugin development
WP plugins for the bits Woo / Elementor don't cover. REST endpoints, admin screens, cron tasks, third-party integrations.
Headless WP + perf hardening
Headless WP backing a Next.js / Astro frontend when you outgrow PHP rendering. Existing WP audited for perf, security, and DB bloat.
Tools we reach for
Not exhaustiveMore in Web App Development
Core overview →E-commerce
Headless commerce, multi-brand, custom configurators.
Custom Web Applications
SaaS dashboards, portals, kiosks — multi-tenant and role-aware.
Static + Basic Sites
Marketing, landing, brochure, MDX — fast, accessible, SEO-clean.
API Design + Backend Architecture
REST, GraphQL, tRPC — versioned, observable, integration-ready.
Database Architecture
Postgres-first. Migrations, RLS, pgvector, multi-tenant isolation.
Performance + Platform Engineering
Core Web Vitals, edge rendering, caching, observability.
UI / UX Design
Research, wireframes, design systems, and motion polish.
QA + Testing
End-to-end, integration, visual regression, and performance gates.
Security Audit
OWASP review, auth + RLS audit, dependency CVEs, and a light pentest.
Frequently asked
4 questionsCan I keep WordPress for content but get a modern front-end?
Yes — headless WordPress. WP stays as the CMS your editors already know; Next.js renders the front-end with edge caching, image optimization, and modern interactivity. You get speed without losing the WP authoring workflow.
Can you migrate an existing WordPress site to Next.js?
Yes — posts, pages, media, taxonomies, users, and SEO redirects. Done with content-export scripts, image rehosting, and a parallel-run window so we verify parity before flipping DNS. Search rankings preserved through 301 maps.
How do you fix slow WordPress sites?
Cache layer (Redis or Cloudflare), heavy plugin audit and removal, image optimization, JS deferring, database query optimization, and PHP-FPM tuning. When the plugin stack is the actual problem, headless or rebuild is honest advice.
Custom Gutenberg blocks?
Yes — custom block development for clients who want a structured editing experience. Built with React, registered via PHP, with patterns and variations. Block schema designed so editors get guardrails, not infinite freedom that becomes design chaos.
Sounds like the bucket you’re in?
Tell me what you’re trying to build. I’ll send a written proposal within 48 hours of our discovery call.