Custom Ball Cap
Direct-to-Consumer Cap Customization Platform
Premium cap customization
rebuilt for the modern web
Premium DTC platform for custom ball caps. Originally WordPress/WooCommerce, rebuilt with Next.js 15 and Supabase for better performance, SEO, and customization UX.
Originally a WordPress/WooCommerce site, Custom Ball Cap has been completely rebuilt as a modern Next.js application. The platform features product customization tools, Stripe-powered checkout, Sanity CMS for content management, and Supabase for database and authentication — delivering a faster, more scalable DTC experience.
50+ options
Stripe powered
Sanity CMS
Supabase
Project Details
Custom Ball Cap
2024-2025
Ongoing
Web Development
Project Scale
The metrics behind this modern DTC cap customization platform.
Products
Custom cap styles available for personalization.
Organic traffic driven by SEO-optimized pages and content marketing
Platform Capabilities
Core features powering the Custom Ball Cap DTC platform, from product customization to order management.
Product Customization Tools
Interactive cap design and personalization interface
Rich customization interface allowing customers to personalize caps with text, colors, and design elements. Real-time preview ensures customers see exactly what they'll receive.
E-commerce Storefront
Full-featured product catalog with filtering and search
Modern storefront with product categories, advanced filtering, and fast search. Optimized product pages with SEO-friendly URLs and structured data for search engines.
Stripe Checkout
Secure payment processing with Stripe integration
Seamless checkout experience powered by Stripe. Supports credit cards, Apple Pay, and Google Pay with PCI-compliant payment handling and automatic receipt generation.
SEO-Optimized Pages
Built for search engine visibility and organic traffic
Every page is optimized for search engines with proper meta tags, structured data, sitemap generation, and server-side rendering for fast indexing and high rankings.
CMS-Driven Content
Sanity CMS for flexible content management
Content managed through Sanity CMS allowing non-technical team members to update products, pages, and blog posts. Real-time preview and scheduled publishing.
Mobile-Responsive Design
Optimized for all devices and screen sizes
Mobile-first responsive design ensuring a great shopping experience on phones, tablets, and desktops. Touch-optimized interactions and fast loading on mobile networks.
Customer Accounts
User registration, login, and profile management
Full customer account system with registration, login, order history, saved designs, and address management. Powered by Supabase Auth with secure session handling.
Order Management
Complete order lifecycle tracking and fulfillment
End-to-end order management from placement to fulfillment. Status tracking, email notifications, and admin dashboard for processing and shipping orders efficiently.
Built with modern tools
A modern stack combining e-commerce capabilities, content management, and secure payment processing.
Next.js 15
App Router with Server Components
React 18
Component-based UI architecture
TypeScript
Full type safety across codebase
Tailwind CSS 4
Utility-first styling
ShadCN
Beautiful component patterns
Framer Motion
Smooth animations and transitions
Supabase
PostgreSQL database with RLS
Stripe
Payment processing and checkout
Sanity CMS
Headless content management
Vercel
Edge deployment with auto-scaling
GitHub
Auto-deploy on push
Security & Performance
Built with security-first architecture and optimized for e-commerce workloads.
Supabase RLS
Row Level Security for database access control
Stripe Secure Checkout
PCI-compliant payment processing
Auth Guards
Protected routes with session validation
HTTPS Everywhere
End-to-end encryption for all traffic
Deployed on Vercel with auto-scaling, edge caching, and global CDN distribution.
Project Timeline
From WordPress to a modern Next.js DTC platform.
WordPress Era
Original platform built on WordPress and WooCommerce with basic customization tools
Next.js Migration
Complete rebuild with Next.js 15 for better performance, SEO, and developer experience
Supabase + Stripe Integration
Backend migration to Supabase with Stripe payment processing and enhanced security
Ongoing Optimization
Continuous improvements to customization UX, SEO performance, and conversion optimization
Ready to build something
extraordinary?
Whether you need an e-commerce platform, product customizer, or custom application — let's discuss how we can bring your vision to life.
Related Projects
Part of a connected ecosystem of cap manufacturing and distribution platforms.

